Do you have a hunch?

A hunch is an inkling, a possibility, a sneaking suspicion about the future. It’s that thought you’ve been turning over in your head that just might mean you’re onto something. We don’t often share our hunches, but when we do, amazing things can happen!

At the Robert Wood Johnson Foundation, we have a hunch your hunch can help build a Culture of Health. We hope you’ll share it with us.

More About Hunches

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Share your hunch by choosing a prompt and completing the phrase below.

  • I wonder if...
  • I have a feeling that...
  • I'm noticing that...
  • I have a hunch that...
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Explore hunches


I'm noticing that... More people are talking about “ambiguous loss” lately.

Lori M

I wonder if... Diversity of lived experiences has increased in fraternities and sororities over the past few years?

Lori M

I have a hunch that... the metaverse will be the new internet. It will shape how we work, interact, buy/sell product and services, and share information.

Dwayne C.

I wonder if... we decolonize philanthropy our work will have even greater impact on society.

Jennie D-B

I have a feeling that... coordinating with other funders on economic inclusion could help lift up narratives that haven't gained traction previously, and have been possibly assumed to be ineffective... let's scale!

Mike White

I have a feeling that... Individuals and their employers will use a different set of considerations as they decide whether or not to take a business trip.

Monica HV

I wonder if... Parents who don’t try to make their children happy are better or worse parents

Lori M

I'm noticing that... It feels really good to be told you asked a “good question”

Lori M

I'm noticing that... I see colors where others see gray —literally.

Lori M

I'm noticing that... My friends who can’t taste or smell are eating more spicy food. I wonder if Thai restaurants have experienced a surge in business this year.

Lori M

I have a feeling that... by addressing the loneliness epidemic through mutually supportive relational healing, the subsets of addiction and mental health will markedly improve. People who feel meaningful connection with themselves and others lead fulfilling lives.

Joey M.

I'm noticing that... people are much more sensitive to feelings, trauma, and how they communicate since the COVID pandemic started


I'm noticing that... LGBTQIA+ culture is infiltrating mainstream culture (drag, language, etc.)


I have a feeling that... the medical field will change to be more inclusive and equitable if there is more representation of POC in medical drawings and visuals


I have a feeling that... Using the chat function to speak to “everyone” while a speaker is speaking in a zoom room is a socially acceptable but still rude form of interrupting. I say this as someone who does this all the time!

Lori M

I wonder if... “Gut feelings” are more helpful in some decisions than others

Lori M

I wonder if... others, like me, who have kids who are going to leave home within a year or two are shifting their priorities towards family time.

Lori M

I have a feeling that... humans will be socializing in increasingly different ways in the past, and people may find new forms of meaning outside of human connection


I wonder if... the ubiquitous use of social media will change our brains sufficiently that we won't have the ability (and attention span) to read long-form narrative.


I wonder if... parents who get their kids vaccinated for COVID will stop wearing masks

I have a hunch that... More people will return to their offices soon as the need for more human interaction sets in.


I have a feeling that... antagonism toward Covid Vaccines may lead to antagonism toward public health - and with that future public health messages may be dismissed.

Sharon R

I have a hunch that... the price of farmland in the northwest is going to drastically increase in the next decade as climate change makes agriculture in California more difficult.


I wonder if... People’s social networks have been permanently changed by COVID

Lori M

I have a hunch that... we could reduce violence across the globe by teaching men emotional intelligence, and make it acceptable for young people across the gender spectrum to express all their emotions without shame.


I wonder if... More people are cutting bangs because they are more noticeable in zoom calls.

Lori m

I'm noticing that... there are errors that occur so often (and repeatedly) in texts--especially using "swipe" texting--that there is no need for the sender to tell me what they meant to type.


I wonder if... Time is flying in one aspect of your life it also flies in the others

Lori m

I'm noticing that... there is a resurgence of less stereotypical discussions about Indigenous real life lessons. For example, the Canadian philosopher John Ralston Saul sees indigenous political structures and cultures as key to the character of Canadian democracy.

Bruce Haden

I'm noticing that... urban trees in the bay area are really suffering from several years of drought. I want to knock on doors to tell people to please water their trees.

Erica Spotswood

I have a feeling that... the time for flexible proxy-based governance systems (e.g. "liquid democracy") may soon arrive

Eli Pariser

I'm noticing that... cancer drugs are overwhelmingly being approved via accelerate approvals--they then can't recruit people for confirmatory trials --this seems to demand different trial designs

Richard Frank

I have a feeling that... climate misinformation is not the same as other health misinformation, and we have more of a responsibility to address it in higher-income countries like the U.S. because that's where the policy decisions are made that will have global impacts.

I wonder if... pandemic-related shifts to more remote work could revitalize rural areas, bolstering local economies, and making it possible for people to move out of cities. My hunch is good internet will be key to making this possible.

Erica Spotswood

I'm noticing that... the exodus of people leaving not only jobs in general, but out of the helping/health professions is intense. I wonder how this is going to impact the way we think about "care," acceleration of robotics and AI, etc. Concerning hunch.

Laura Burney Nissen

I wonder if... "the great resignation" is going to be a generationally important event for Gen Z

Eli Pariser

I have a feeling that... people are leaving jobs at record numbers because they are reckoning with their mortality and want to spend their time on things that are more important to them than work.

Trista Harris

I wonder if... allotment gardens will be the best way to create better access to whole fruits and vegetables for people in the mega-cities of our future? And I wonder if collaborations between architects and food folks might be a way to make that happen?

Amy Trubek

I'm noticing that... there's growing momentum toward thinking about new economic and governance systems that are in some sense "post-capitalist"

Eli Pariser

I'm noticing that... There are more 4-leaf clovers than when I was a kid. I looked it up and indole acetic acid controls leaf formation. And its affected by radiation. So I wonder if microwave radiation from cell phones is making those changes.

Julia Mossbridge

I have a feeling that... sharing a hunch is the ultimate inclusion tool - allowing everyone to participate in all the conversations.

Carol Glanville

I wonder if... we can simulate time passing at different rates


I wonder if... There have been more falls in subway stations as people wearing masks descend stairs?

Lori M

I wonder if... one day we will come to realize that social movements are often the best treatment for many of our collective ills

Miraj D

I wonder if... People who run while talking are better at breathing through their noses while exercising

Lori M

I'm noticing that... people are hesitant to follow recommendations due to confusing messages. All leaders, no politicians, should speak loud and clear a message of lessons learned from previous pandemics: Physical Distance, Hands Hygiene, and Face Masks always.

Wendy Matos

I wonder if... There is a secret dataset that contains information derived from the blood of people who got married before 1980?

Anjali G

I wonder if... there's a fear that asking clinical trial patients how they are feeling (over apps) will over-report adverse events. Is there anyone who has experienced this?

Tom Julian

I wonder if... Mice didn’t come into our homes would we think they were as cute as bunnies?

Lori m

I'm noticing that... there are so many remakes of books and movies. Are we losing creativity?

Trista Harris

I'm noticing that... Rabbits are moving really slowly these days when approached by humans.

Lori M

I wonder if... New workplace hybrid work policies can promote equity in social capital-within organizations. Some people have more friends than others do which helps them get stuff done. Though the answer is probably: don’t help your friends at work.

Lori M

I wonder if... the USA has the worst heath outcomes of high-income countries because of state transportation agencies and local zoning boards. Public health will never overcome the chronic disease externalities of car-centric sprawl and exclusionary zoning.

Michael R

I wonder if... Students (high school and/or college) were matched up With seniors (elderly) to assist/teach technology to use for health-related needs (telehealth appt, setting up a wearable device, troubleshooting an issue etc) - if that would close the tech gap

Lauren Kremenova

I wonder if... foundations will continue giving more general support dollars after the pandemic.


I wonder if... would a community/health and wellness center for youth compile with what Pioneering Ideas Staff is seeking for their grant/idea requirement?

Eugene Pough

I'm noticing that... people i work with that are approaching retirement (who "see the light at the end of the tunnel") are shifting their mindsets about dift ways - giving opportunities to others who might need them for career development OR taking new risks!

Lori M

I'm noticing that... I'm nervous driving on Route 1. I've worked in the Princeton area for 35+ years. I learned to be an aggressive driver and I feel like I've lost that. I can't possibly be alone. Are we going to see more fender benders when we go back to work?


I wonder if... teaching a program of positive humor usage to correctional officers would reduce stress and improve communication with peers and inmates

Chrisian Hageseth III, MD

I wonder if... or what role philanthropy can collectively play in solving major global issues of our time -- eradicating polio, addressing the environmental crisis, addressing the pandemic and its trail of destruction...


I wonder if... foundations will learn from their past mistakes in funding during the 60s? Will they support grassroots social movements... without co-opting the power of those social movements?


I have a feeling that... our understanding of black-led giving will increase.


I'm noticing that... Foundations give up power, spend down wealth, and stop being the center. They build wealth in marginalized communities so that wealth grows and becomes part of the larger power structure and continues to increase distribution of wealth and liberation

Deanna Rolffs

I have a feeling that... the Spend Down movement will gain traction.


I wonder if... the sector will embrace true change to the power structures that made philanthropists necessary.


I have a feeling that... At some point, foundations will begin investing in crypto-currency long after the boom period is over and miss out on a lot of gains that could fund really good work.

Aaron Turner

I wonder if... we will ever live in a world where philanthropy does not have to be a safety net.


I wonder if... political donations / non-tax-deductible c4 donations will increase given the extremism in politics these days.


I have a hunch that... younger UHNW donors will aim to "give while living" whereas we see the Boomer generation giving more towards the end of their lives / at their passing.


I have a feeling that... foundations will continue to adjust their practices after the positive experience of more flexible giving this past year.


I have a hunch that... there will be a strong move to "lighten" requirements for grants which won't shift practice or investments (it won't work to provide enhanced access to funding by BIPOCs).


I wonder if... Billionaires will ever require foundations and such to multi-year funding for systems level work. Not surface level "feel good" work.

Aaron Turner

I'm noticing that... we keep retelling the story of white philanthropy/wealth as a way to understand how to fix philanthropy instead of looking to the BIPOC orgs who over time have naturally been solving these problems.


I have a feeling that... philanthropy will not move as quickly as necessary especially in regards to racial equity and social justice.


I'm noticing that... as the pandemic winds down, organizations are looking thirsty for stability and certainty and the easiest way for them to do that is to go back to what they've always done rather than embracing what we've learned from the pandemic.


I wonder if... philanthropy would need to exist if there were a wealth ceiling and governments taxed people appropriately, eliminating income inequities leading to a need for philanthropy.


I wonder if... spend down foundations will become the norm.


I wonder if... the wealthy will redesign their giving vehicles to really give impacted communities more control over resources. I also wonder what that would look like!


I wonder if... we will see a significant increase in CEOs of color by 2040.


I wonder if... 'big bet philanthropy' will continue to be a trend in the sector, and if so if it will be done responsibly to (at a bare minimum) mitigate negative impacts on historically oppressed communities


I have a hunch that... trust-based philanthropy will become the standard.


I have a hunch that... Philanthropy will continue to perpetuate more of the same. Good, bad, or indifferent, the overall system of Philanthropy will need a major shake up in order to change.

Aaron Turner

I'm noticing that... more and more boards understand they have to be more effective and that to do that, they require different composition and culture.


I'm noticing that... Bren Smith is figuring out how to farm the ocean for the future, AND Maine is experiencing unprecedented "brain drain" as kids leave for college and don't return. Can ocean farms be a solution to keeping (young) people in/ attracting them to Maine?

Kristin Silvani

I wonder if... how people consume the majority of their meals has a correlation to their health? (chopsticks, fork, spoon, hands)


I wonder if... local or state governments will give ratings (which are required to be prominently posted) to day care facilities like they do for NYC restaurants, so parents will know whether they're getting the quality they think they are/what they're paying for.


I wonder if... Lawyers - trained to detect patterns -- make good futurists

Lori M

I'm noticing that... A lot of people are donating their hair

Lori M

I wonder if... flavored seltzer is reducing soda consumption?


I have a hunch that... wealth transfer from baby boomers to millenials is a huge untapped opportunity


I wonder if... the trend in American society of placing primacy on stories and amplifying the voice of individuals will make the practice of evaluation a much more subjective endeavor.

Clark M

I wonder if... there will be a return to focus on the impacts of class versus those of race

Clark M

I wonder if... corporate funders will fulfill their loud, public commitments to funding racial equity?


I have a feeling that... it's becoming more acceptable for foundations to endorse general operating support grantmaking

Lori N

I have a feeling that... knowledge management and knowledge sharing will be a key part of our practice.


I have a feeling that... next generation philanthropists will look more towards starting "social impact businesses" than grantmaking foundations.

Jeremy Gregg

I'm noticing that... funders are finally considering how their internal processes may be impacting grantees and the power implications

Lori N

I have a hunch that... most foundations will get to 100% mission and program related invested


I'm noticing that... there are less reporting for grants.


I have a hunch that... there will be a backlash against too much advocacy by foundations - even when it is for causes that folks agree on.


I have a hunch that... I'm missing of information and context during the pandemic with the loss of informal interactions.


I have a hunch that... the perpetual foundation will become a rare form.

Clark M

I wonder if... climate change will increasingly dominate all of the issues that we care about


I have a feeling that... the pandemic and remote work made many of us in philanthropy realize even more just how important it is to listen to our grantees and hear what THEY need from us. It forced us to show up in ways we weren't able to before. Let's keep it going!

Liza Y

I wonder if... large international NGOs and cooperation agencies will make a shift to Trust-Based Philathropy


I'm noticing that... some institutions are already getting tired of discussing "racial equity"


I wonder if... philanthropy will unify as a sector and take a leadership role in advocating for systems change (rather than rely on on-the-ground nonprofits to address their specific issues, without a real, collective influence).

Jenn Killian

I'm noticing that... more foundations are committing to diversifying boards.


I have a feeling that... we will be talking more and more about how philanthropy uses its investments and assets, not just its grantmaking dollars.


I'm noticing that... corporations are more willing to be open about anti-racism efforts in 2020 and 2021. I hope that this continues!

Kelsey Midthun

I wonder if... shorter applications will be used after the pandemic.


I'm noticing that... while there is more talk about democratizing philanthropy, there's a widening divide between small amount giving (often based on an emotional appeal) and large foundation giving (systems change, analytic, thinking always of maximizing impact).


I have a hunch that... more funders will support efforts that strengthen democracy and civil society regardless of 'type' of funder.

I wonder if... Artificial intelligence will replace program officers for data driven foundations?


I wonder if... the federal funding soon to be available will bring about positive change.

Amy Kerwin

I have a hunch that... hormone replacement therapy will become increasingly important in health care


I wonder if... the changes made in response to the pandemic and racial uprising will stay or revert back


I wonder if... the way we talk about workforce development and wealth creation in BIPOC communities can ever lead to liberation if it's based on capitalism.


I wonder if... requiring 'proximity to communities we serve' (i.e., beyond grantees) for all staff will widen our lens and help us craft and support better solutions to complex and multi-sector issues.


I have a feeling that... cross-racial organizing and movement building is what we need more of.

Fatima Angeles

I have a feeling that... COVID will prove to be the great disruptor we've been searching for.


I have a feeling that... the changes to grantmaking made in response to the triple pandemics of 2020 will not become the norm unless funders are proactive (funders will drift back to how things used to be)


I wonder if... a decrease in reporting requirements from grantees to grantors will be a lasting change post-pandemic. How can that be a lasting change once life is not so dominated by a pandemic-run life, workplace, etc.


I wonder if... the stigma around hearing aids is due to fear of aging. People don't have the same stigma for wearing glasses...but both are just a slight loss of one of our senses.

Kelsey Midthun

I'm noticing that... more of my colleagues of color including myself are looking to create their own spaces and businesses that fully address the needs of community and elevate the voices that are usually left out of conversations all together.

Art Garcia

I'm noticing that... there has been a lot of transition/turnover in roles in philanthropy the past year.


I have a feeling that... people are so burned out from responding to the uncertainty and stress of the pandemic (in their professional lives and personal lives) that it will not be easy to create/expand on new ways of doing business in the immediate future.


I have a feeling that... Gen 2/3/4+ will lead their family's foundations in remarkably different directions than their forebears.

Jeremy Gregg

I have a feeling that... if member orgs/affinity groups collaborate more our sector will be stronger!


I have a feeling that... trust based philanthropy will be a trend.

Jeanne Cragin

I'm noticing that... as a result of the pandemic funders are streamlining or doing away with their former reporting practices.

Jeanne Cragin

I wonder if... the incredible shift in lifting up leaders of color as well as trust based philanthropy will endure


I wonder if... more funders will eventually become more open minded to thinking about results and impact in more expansive ways and simplifying requirements for their funding.

Liza Y.

I have a feeling that... there will be opportunities for philanthropy to partner with commercial real estate brokers and urban growers in the near future to repurpose empty office buildings

Karen Guile

I'm noticing that... there's an incredible shift in lifting up leaders of color as well as trust based philanthropy


I have a feeling that... if we don't institutionalize change now in our policies and how we do business that we'll lose momentum as distance in time from traumatic events grows.